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THE BLOG

Writer's pictureAmanda Denholm

Why are Wedding Planners Less Popular in NZ Compared with America?

Wedding planning can be a daunting task, and many couples around the world have turned to wedding planners to help them navigate the process. However, there has been a significant difference in the adoption of Wedding Planners between North Americans and New Zealanders, with Americans hiring wedding planners more frequently than their counterparts in New Zealand. In this article, we will explore the reasons behind this trend and why it is changing.



Firstly, one of the reasons Americans hire wedding planners more frequently is due to the sheer size of their weddings. American weddings tend to be larger and more extravagant than New Zealand weddings, with an average guest count of 136 compared to just 50 in New Zealand. With more guests to accommodate, more vendors to coordinate, and more details to consider, it is no surprise that American couples may find it overwhelming to plan such a large event on their own.


Secondly, there is a cultural difference in the way Americans and New Zealanders approach weddings. In America, weddings are seen as a big celebration that requires a lot of planning and attention to detail, while in New Zealand, weddings tend to be more laid back and casual. As a result, New Zealand couples may not feel the same pressure to have every detail planned out and may be more inclined to plan their wedding on their own.


However, despite these cultural and logistical differences, the adoption of wedding planners in New Zealand is on the rise. As the wedding industry continues to grow and become more competitive, more couples are recognizing the value of hiring a professional to help them plan their special day.


Furthermore, the COVID-19 pandemic has also played a role in changing the perception of wedding planning. With many couples having to postpone or cancel their weddings due to lockdowns and travel restrictions, the importance of having a wedding planner to navigate the complex logistics has become even more apparent.


In conclusion, while there may be differences in the adoption of wedding planners between Americans and New Zealanders, the trend is changing. As the wedding industry continues to evolve and become more competitive, more couples around the world are recognizing the value of hiring a professional to help them plan their dream wedding. Whether you are planning a large, extravagant wedding or a small, intimate celebration, a wedding planner can help you bring your vision to life and ensure that your special day is unforgettable.


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